On March 14, 2025, Da Da Da Lian Holdings, an internationally leading semiconductor component distributor dedicated to the Asia Pacific market, announced that its subsidiary Pinjia Group (hereinafter referred to as Pinjia) won the "New Quality Award for Discrete Intelligent Manufacturing in Application Innovation" from China Industrial Control Network at the 23rd China Automation+Digitalization "New Quality Award" for its innovative automotive application solution based on Infineon AURIX TC4xx chips. This honor not only demonstrates Pinjia's technological research and development strength in the field of intelligent automobile manufacturing, but also extends the best footnote to the 20th year of hard work and cultivation of the university.

The China Automation+Digitization "New Quality Award" aims to recognize outstanding products, innovative applications, and forward-looking marketing strategies in the fields of automation and digitization. It is one of the oldest awards in the history of China's industrial automation industry. As an important member of Da Lian Da, Pinjia has built a one-stop service ecosystem from upstream original factory agents to downstream technical support, relying on its profound accumulation in the semiconductor supply chain. Through collaborative design, comprehensive solutions, warehousing and logistics services, Pinjia helps downstream manufacturers achieve efficient operational models such as JIT (Just in Time) and BTO (Build to Order), empowering the industry chain to move towards digitization and intelligence.

The automobile manufacturing industry is the culmination of modern industry and a shining pearl on the crown of industry. In recent years, with the rapid advancement of electrification, intelligence, networking, and sharing in the automotive industry, how to improve product development efficiency, shorten the time to market, and meet customers' demands for high performance, low cost, and strict functional safety has become an urgent problem to be solved in the industry.

The "Innovative Automotive Application Solution Based on Infineon AURIX TC4xx Chip" that won the Pinjia Award this time can help customers quickly respond to industry pain points with excellent performance, flexible functions, and a complete ecosystem, laying a solid foundation for the development and expansion of intelligent automotive applications.

AURIX?  Is the TC4xx series chip equipped with a 6-core TriCore? CPU， With a frequency of up to 500MHz, it provides powerful computing power support for intelligent driving and complex real-time computing scenarios. At the same time, the on-chip integration of PPU parallel processing unit and SPU radar signal accelerator enables fast edge AI computation and radar data processing, significantly reducing system latency and improving computational efficiency. In addition, the chip also supports high-speed interfaces such as 5Gbps Ethernet, PCIe, 10Mbit T1S Ethernet, CAN XL, etc., paired with a hardware data routing engine to comprehensively optimize communication and data flow, helping automotive ECU developers update the platform faster and more securely. In terms of functional safety and information security, AURIX?  The TC4xx chip complies with ISO 26262 ASIL-D and ISO 21434 international standards, and is capable of meeting the high safety requirements of autonomous driving and ADAS. And the chip is equipped with CSRM and CSS hardware encryption modules, supporting EVITA Full scheme, further improving data protection and communication security, ensuring the reliable operation of the system in complex scenarios.

In the development and design of autonomous driving, 4D millimeter wave radar has become a key direction for many car manufacturers due to its excellent detection and perception capabilities. In response to this trend, Pinjia's "Innovative Solution for Automotive Applications Based on Infineon AURIX TC4xx Chip" provides strong support for the development of in vehicle 4D millimeter wave radar systems. Thanks to AURIX? The use of TC457 chip has achieved a technological breakthrough in controlling three analog front-end cascades with a single processor. And with the help of PPU parallel processing unit, the system error rate can be reduced to 1/25 of the original, and the measurement accuracy can be significantly improved. In addition, the high-performance computing and integrated design of this solution further reduces system costs and enhances product competitiveness.

At the same time, with the intensification of competition in the automotive market, cost reduction and efficiency improvement have become the core strategies for the development of car companies. In this context, the integrated design of cockpit and cockpit achieves efficient integration and utilization of resources by reducing hardware redundancy, which is an important technological path for enterprises to reduce vehicle manufacturing costs. Pinjia's "Innovative Automotive Application Solution Based on Infineon AURIX TC4xx Chip" can help customers complete the design of a cabin driving integrated system that integrates intelligent driving and ADAS functions in a short period of time. Is this plan for AURIX? The TC4D9 chip, with its CSRM hardware acceleration engine and high-speed communication interface, effectively simplifies the EE architecture design and meets ASIL-D safety requirements. In addition, AURIX?  TC4D9 provides a rich development toolchain, such as SDK and MCAL drivers, which can help customers quickly achieve product prototype development and shorten the design cycle. Meanwhile, it is perfectly compatible with AURIX? The TC3xx ecosystem can help customers reuse existing technical resources and reduce development costs.

Currently, high-end manufacturing represented by new energy vehicles is becoming a new quality productivity driving economic growth and industrial upgrading. In this process, Pinjia will lead by technological innovation, promote continuous breakthroughs in core technologies, and apply innovative achievements to various aspects of the industrial chain, helping the industry move towards a more intelligent and green new era. Winning the "New Quality" Award for Discrete Intelligent Manufacturing this time is not only a full recognition of Pinjia's continuous efforts to promote the digital transformation of the industry in the industry, but also a high praise for Da Lian Dai's leadership in innovation and promotion of the transformation of industrial ecological value achievements in the wave of intelligent manufacturing.

Riding a horse with a whip for twenty years, united in strength towards the future

Da Da Da Da Da is committed to providing excellent services guided by customer needs. In the past 20 years of working with global partners, the company has deeply cultivated the market and accumulated rich industry experience. In terms of the market, Dalian University has keen insight and a wide range of supply channels, which can help customers optimize supply and demand balance and reduce supply chain risks. In terms of technological empowerment, Dalian University relies on its profound technical accumulation and professional research and development support to closely cooperate with customers, jointly develop innovative solutions for the future, help customers break through technological bottlenecks, and enhance product competitiveness.

As an important bridge connecting the upstream and downstream of the industrial chain, the Dalian University of Technology will continue to hold large-scale roadshows with industrial and automotive themes this year, inviting industry experts, partners, and customers to deeply explore cutting-edge technologies and market trends in the fields of industrial intelligence and automotive electronics. By sharing innovative achievements and practical experience, the university hopes to work together with all parties to promote the prosperity and development of the industry ecosystem.

In the future, driven by intelligent and digital technologies, the General Assembly will further deepen global resource integration, strengthen technological empowerment, explore new technologies, applications, and scenarios with partners, and promote industrial innovation, upgrading, and sustainable development.

Regarding Dahua University Holdings:

Da Da Da Da Da Holdings is an internationally leading semiconductor component distributor dedicated to the Asia Pacific market. It was founded in 2005 and celebrates its 20th anniversary this year. Headquartered in Taipei, it has subsidiaries such as Shiping, Pinjia, Quanding, and Youshang, with approximately 5000 employees and over 250 authorized product suppliers. It has 69 service centers worldwide and achieved a revenue of NT $8805.5 billion in 2024. Dahua University has established an industrial holding platform, focusing on international operational scale and localized flexibility, and has long been deeply rooted in the Asia Pacific market. With the vision of "industry first choice - channel benchmark", it fully implements the core values of "team, integrity, professionalism, and efficiency", and has won the "Global Distributor Excellence Performance Award" for 24 consecutive years. At the same time, it continues to strengthen ESG sustainable development and has won international recognition for 3 consecutive years, with an MSCI ESG rating of A-level. Faced with the trend of new manufacturing, Dalian University is committed to transforming into a data-driven enterprise, establishing an online digital platform - "DaDaWang", and advocating the intelligent logistics service (LaaS, Logistics as a Service) model to assist customers in facing the challenges of intelligent manufacturing together. Starting from benevolence, building trust through technology, and adhering to the corporate purpose of "co creating partner value and achieving the future", Da Da Da Da Da hopes to build a highly competitive ecosystem with the industry "La Bang Jie Pai".

This is reported by Top Components, a leading supplier of electronic components in the semiconductor industry

They are committed to providing customers around the world with the most necessary, outdated, licensed, and hard-to-find parts.

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Name: John Chen

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